Savings calculators present pretty compelling arguments for prospects to consider solutions. Use this one as your Quick Start and make it your own. It’s a two-page experience that lets you encourage usage of the calculator and gives you space to make your case on the results page too. A lightbox lead-gen form makes it actionable.
We recommend that you receive expert-level ion training before using this Quick Start because advanced rules and custom forms are used. Feel free to contact your customer success manager for a brief orientation if needed.
Because this Quick Start utilizes advanced logic, we have also put together a logic template to help you understand the inputs and outputs of this experience. Click here to review the logic template for the Payment Savings Calculator.
What You’ll Need to Get Started
- Content/copy
- 6 small images
- 3 medium images
- 1 large image
- Formula for savings based on input data
- Library form
- Data export
Get to Know this Quick Start
Here’s a brief orientation to this Quick Start.
Calculator Page
This calculator Quick Start gives you the option of choosing between two different welcome pages, one with a dropdown choice and one with a slider choice. Reminder to hit the "landing" tab in the creative management screen to indicate which welcome page you are using, and you can delete the welcome pages you do not use. Both styles of calculator landing pages include:
- About section with copy/content and images
- Benefits section with copy/content and images
- Calculator section built using the Flow component for three questions. For more information on using the Flow component, click here.
- Three calculator questions built from custom forms asking respondents about their number of employees, percentage of parking passes, and monthly parking spend. Note that you will replace this with your own company or organization’s content. For more information on custom forms, click here.
- Call to action button at the top of the page that opens to a lead generation lightbox form. For more information on lightboxes, click here.
- Footer with your logo and social icons. For more information on these two components, click here for Twitter and here for Facebook.
Results Page
Visitors who enter their responses into the dropdown or slider on the Calculator page with be taken to the Results page where they will see how much they will be able to save in payments with your product or service. This page includes:
- Page-level advanced rules to calculate the respondent's answers. For more information on advanced rules, click here. Use the sample page-level advanced rules and modify based on your own pricing and discounting.
- Percentage and amount per month saved displayed on page using dynamic content substitution. For more information on dynamic content substitution, click here.
- Call to action button at the top of the page and below the visitor’s results that opens a lead generation lightbox form. For more information on lightboxes, click here.
- Recalculate button that takes respondents back to the Calculator page.
- Tips to Start Saving section with copy/content and images.
- Footer with your logo and social icons. For more information on these two components, click here for Twitter and here for Facebook.
Tips & Tricks
- We recommend you complete expert ion interactive training to use and modify this Quick Start because it contains sophisticated advanced rules and a custom form. If you use this Quick Start with no custom modifications at all, expert skills are necessary.
- Everything within this experience can be edited by double clicking each page element. For more information on publishing & editing content within ion interactive pages, click here.
- You can adjust the layout of the page content by altering the grids, columns and rows that are published into the creative’s containers. For more information on working with grids, click here. We recommend intermediate ion training to adjust the layout of your pages.
- Update the placeholder form to one from your ion interactive Form Library. Double click the placeholder form and navigate through the Form Library to select your own form. This requires that you already have a form created in your library.
- Connect the form to your own pre-configured export, to ensure the data that is collected is exported to your external third party systems. For information on connecting your form to your exports click here, or for information on export options, click here.
- For this expert Quick Start we assume you will use an existing form from your ion interactive Form Library. For more information on creating forms with ion interactive, click here. We recommend intermediate training for form building.
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